masculinity-defined-gynecomastia-book-coverDr. Blau is pleased to announce the release of his book, Masculinity Defined: Gynecomastia and the Search for the Perfect Pecs. This book was written for the millions of men who need reliable information about a subject that is rarely discussed: male breasts (gynecomastia) and male body image in a changing era.

Many men with excessive breast tissue, or gynecomastia, suffer from low self-esteem due to their appearance. Gynecomastia correction represents a unique and growing field of plastic surgery, and this book puts a human face on stories that often go untold. This is the first and only gynecomastia book from a true expert: a plastic surgeon who performs the procedures himself.

Plastic surgeons have made tremendous strides in gynecomastia correction over the past twenty years. In fact, the number of male breast reduction procedures has increased by 20% during this time, more than any other plastic surgery procedure. This change happened because of new surgical techniques that produce better, more consistent, and permanent results with almost no recurrence and minimal, inconspicuous incisions.

While the average plastic surgeon performs only a few gynecomastia surgeries each year, in the last three years alone I have performed over 1000 gynecomastia procedures on patients from all over the world, accounting for 2% of all gynecomastia surgery performed in the United States. According to the American Society of Plastic Surgeons, the average Plastic surgeon performed just 9 gynecomastia surgeries during this same period. I continue to use my vast experience to teach other plastic surgeons to utilize my techniques. I am the lead author of articles on gynecomastia surgery published in the premier academic plastic surgery journals, PSNews and Plastic and Reconstructive Surgery.

This book is the culmination of over two decades of experience treating men with gynecomastia. It is for the man who suffers from gynecomastia and wants to understand his options, and also for general audiences interested in a society that increasingly scrutinizes men’s bodies as it does women’s.

Available now at

Kindle Edition: $9.99
Hardcover: $38.99

A must read for anyone considering gynecomastia surgery…
–Dr. Robert Bernard, MD, Past President, American Society of Aesthetic Plastic Surgery